Holly+ is Holly Herndon’s digital twin. She is using machine learning to create freely available online instruments and tools that encourage anyone to create art with her AI voice and image, as part of an expansive art and research project experimenting with the economy around her digital likeness.
The first Holly+ instrument allowed anyone to upload polyphonic audio to http://holly.plus and receive a version sung back in Holly’s voice. There have since been more instruments made, allowing for people to upload scores for her voice to sing, and for people to perform in her voice in real time (premiered at Sonar 2021). These instruments so far have been created in a joint collaboration between Herndon Dryhurst Studio, Never Before Heard Sounds (NYC), and Voctro Labs (Barcelona).

Won a prize at Ars Electronica